Jordan sneakers, also known as Air Jordans, were launched in 1985 through a collaboration between Nike and basketball legend Michael Jordan. The partnership aimed to create cutting-edge footwear with design elements. Over time, they became a cultural phenomenon.

While Jordan sneakers are renowned for their appeal, they still prioritize performance-oriented design. Many models incorporate cushioning technologies and support features, making them suitable for everyday wear and athletic activities.

The specific materials used may vary depending on the Jordan 1 sneaker model and edition. However, the materials used include premium leather, synthetic leather, suede, mesh, and various textile blends. These materials are selected for their durability, breathability, and comfort. Jordan sneakers for men often have design elements and accents, like patent leather or elephant print.

The Air Jordan logo, often called the Jumpman logo, showcases a silhouette of Michael Jordan soaring through the air while executing a slam dunk. It has become a symbol within the sneaker industry, representing the brand's association with basketball excellence.

These shoes, like the Jordan 1 Retro High OG Washed Black 2023 feature Nike Air, which utilizes pressurized air units within the midsole to absorb impact and cushion. Another notable cushioning technology is Zoom Air, which utilizes stretched fibers combined with air units to offer lightweight and highly responsive cushioning. Jordan sneakers for men also incorporate cushioning technologies such as Lunarlon or Max Air. These technologies are specifically designed to improve performance and comfort during sports activities.